Influencer marketing is hot. A lot of companies are searching for ways to market their business through an influencer. Many companies exist which connect big brands/companies with influencer, but none of them focusses on the small-midsized companies. A full service company might be a bit to expensive for the smaller companies and my idea is that many people would love to find influencer on their own and save some money. It would be a kind of 'to-go-solution' for hiring influencers. Of course, I have still some concerns and questions which I would love to discuss with the the right co-founder.